Please forgive me for the replay. I’m in the middle of editing. Considering the state of our world right now, I thought it might be interesting to repost my plan for 2020. This post made me laugh. Like most writers, I have had to alter my plans for the year. In spite of the unstable time, I’ve been able to keep on track with my planning tools. Please stay safe. Use wisdom and don’t rush to get back to the old normal. Instead, get excited about the new normal. See you next month. Happy June.
REPOST FROM JANUARY 2020
Happy New Year and Happy Decade. First I want to apologize for the mishap last month, internet issues prevented me from doing anything.
Let’s get this year and decade off to a great start. I don’t believe in resolutions. For those who do, good for you. Instead, I choose to set goals and plans for myself. This is what works for me. This method keeps me focused and forces me to strive for the next level. Do I always reach my goals in my designated time frame, no. But that’s okay, I simply push them back and keep working towards them.
To briefly recap 2019. I started the year with great aspirations to publish four books. That didn’t happen. Instead, I released one book, A Southern Gentleman Vol 2 in October. I did however, release four boxsets, Secret Love, Real Love, Loving Her and Falling For Her Boss. I didn’t get more books published because I made a decision in 2018 which carried over into 2019…ReBranding.
I talked about ReBranding a lot at the end of 2018. However, I failed to underestimate how long it would take. In 2019 I started changing covers and blurbs, which opened a can of creative worms. I love the new covers and the new website. I still have work to do on the website, which appears to be a constant work in progress.
Since I do all of my graphic design, it takes up a little more of my time, which sometimes makes me a victim of poor time management. This is something I’m working on this year. [I’ll talk more about that later.]
It wasn’t until I released A Southern Gentleman Vol 2, that I realized I needed help. Me not getting help was costing me valuable time. I thought by me doing everything myself, I was saving money. In reality, I was losing money and valuable time. As my mother says, “you can always get more money, but not more time.”
A few weeks before my release, I booked a publicist [Honey Magnolia PR] to help me. The minute, I booked Honey Magnolia, I immediately felt relief. I had used a PR company before, but the results weren’t as good as I had hoped. So I was a little apprehensive to go that route again, but this time, it worked. I saw good sales and engagement.
My takeaway from 2019 was simple, be patient with rebranding and know when to get help.
A couple of years ago, I took you on a wild challenge of writing and publishing a title a month. This year, I want to take you with me on another journey…no, it’s not a book a month. SMILE. Planning. It seems so simple, but for me, it’s not something I’ve really committed to. Let me clarify.
In the past, I would start the year with a production schedule. Pretty much every month was filled with a title. There was a mix of new books, backlist updates and special boxsets. I figured the best was to get eyes on me was through titles. This is sort of a good plan when worked effectively. But I failed to schedule promotions and market the titles.
I went searching for a marketing calendar for my other business and stumbled on a couple of authors who like to use planners. One in particular, Sarra Cannon, opened my eyes to planning. She also shared her 90 Day plan. This is a remarkable plan. I’m, going to try it this quarter and share my progress.
This year, I’m also going to share how I use a planner to help me write and organize my business. Trust me, this is a world I never knew existed, but it’s filled with tips on how to work more efficiently.
Next month, I’ll share the results of my first month using a planner and update my 90 Day process.
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