REBRAND: SURPRISE BOXSETS
July 5, 2019 by Tracy Reed in category Pink Pad by Tracy Reed tagged as boxsets, Marketing, rebranding, Tracy ReedHappy July
OMG! I almost forgot I needed to post. I was watching the Hallmark Channel and recouping from Fourth of July eating.
Before I start with this month’s topic, I want to share something with you that will be revealed in the next few days. If you’re in my facebook group, Tracy’s Reeders, then you’ve seen the revised cover for A Southern Gentleman Vol One. I love it and the test results were very favorable. I’m excited to see how it performs.
The new cover is bold, sexy and tells a different story. I was about to upload the cover and decided to change the blurb. The original blurb just didn’t work. This entire rebranding process is sort of like that stray thread you try to pull, but it unravels and causes more anxiety. I’m patient because I know this is all going to work out.
I pushed the release date back a month because I want to hire a publicist to help with the launch. She needs three weeks of prep and I just finished cleaning up the final draft.
So here’s the cover:
SURPRISE BOXSETS
Earlier this year, Skye Warren posted the Romance Author Roadmap on RWA earlier this year. When I finished reading it, I had a plan for the year. In creating the plan, I discovered, I had left a lot of money on the table in the form of boxsets.
I have one boxset, which is compilation of novellas centering around romance at different stages. It never occurred to me to create boxsets within my series. I started doing a little research and found quite a few authors had created boxsets out of some of their series. By that I mean, combining the first two or three books in a series.
When I finished, going through my books, I came up with four boxsets.
Boxsets:
Falling For Her Boss: The Good Girl Part One and Part Two
Loving Her: What MY Friends Need To Know and Love Notes
Real Love : Generational Curse and Intentional Curse
Secret Love: Girlfriends & Secrets and What My Friends Don’t Know
I think this new packaging will appeal to readers not connecting with the original titles. I’m very curious and excited to see how this works. I’m still working on the pricing. I have to be careful not to overcharge and work within the pricing allowed by Amazon.
I’m also not sure if I should release the boxsets all at once or one at a time. I do know initially they will only be in ebook format with print only available on my site, eventually.
Time will tell how these are received.
See you next month.
0 0 Read moreJune Featured Author: Denise M. Colby
June 29, 2019 by Denise M. Colby in category Featured Author of the Month tagged as Christian Historical Fiction, Denise M Colby, Marketing, Social Media, writing
Denise M. Colby loves to write words that encourage, enrich, and engage whether it’s in her blog, social media, magazine articles, or devotions. With over 20+ years’ experience in marketing, she enjoys using her skills to help other authors. She treasures the written word and the messages that can be conveyed when certain words are strung together. An avid journal writer, she usually can be found with a pen and notepad whenever she’s reading God’s word. Denise is writing her first novel, a Christian Historical Romance and can be found at www.denisemcolby.com
She’s a member of RWA, OCC/RWA, Faith, Hope & Love Chapter of RWA, ACFW (where she is a semi-finalist in the Genesis contest Historical Romance Category), OC Chapter of ACFW, and SoCal Christian Writers’ Conference (where she will be teaching two workshops in June – Brand and SEO Marketing for Your Website).
In addition to Denise’s column The Writing Journey on A Slice of Orange, you can read some of her magazine article here.
Denise M. Colby’s Books
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June Author: Denise M. Colby
June 21, 2019 by marianne h donley in category Apples & Oranges by Marianne H. Donley, Featured Author of the Month tagged as Christian Historical Fiction, Denise M Colby, Marketing, Social Media, writing
Denise M. Colby loves to write words that encourage, enrich, and engage whether it’s in her blog, social media, magazine articles, or devotions. With over 20+ years’ experience in marketing, she enjoys using her skills to help other authors. She treasures the written word and the messages that can be conveyed when certain words are strung together. An avid journal writer, she usually can be found with a pen and notepad whenever she’s reading God’s word. Denise is writing her first novel, a Christian Historical Romance and can be found at www.denisemcolby.com
She’s a member of RWA, OCC/RWA, Faith, Hope & Love Chapter of RWA, ACFW (where she is a semi-finalist in the Genesis contest Historical Romance Category), OC Chapter of ACFW, and SoCal Christian Writers’ Conference (where she will be teaching two workshops in June – Brand and SEO Marketing for Your Website).
In addition to Denise’s column The Writing Journey on A Slice of Orange, you can read some of her magazine article here.
Denise M. Colby’s Books
0 0 Read more
June Featured Author: Denise M. Colby
June 14, 2019 by Denise M. Colby in category Apples & Oranges by Marianne H. Donley, Featured Author of the Month tagged as Christian Historical Fiction, Denise M Colby, Marketing, Social Media, writing
Denise M. Colby loves to write words that encourage, enrich, and engage whether it’s in her blog, social media, magazine articles, or devotions. With over 20+ years’ experience in marketing, she enjoys using her skills to help other authors. She treasures the written word and the messages that can be conveyed when certain words are strung together. An avid journal writer, she usually can be found with a pen and notepad whenever she’s reading God’s word. Denise is writing her first novel, a Christian Historical Romance and can be found at www.denisemcolby.com
She’s a member of RWA, OCC/RWA, Faith, Hope & Love Chapter of RWA, ACFW (where she is a semi-finalist in the Genesis contest Historical Romance Category), OC Chapter of ACFW, and SoCal Christian Writers’ Conference (where she will be teaching two workshops in June – Brand and SEO Marketing for Your Website).
In addition to Denise’s column The Writing Journey on A Slice of Orange, you can read some of her magazine article here.
Denise M. Colby’s Books
0 0 Read more
June Featured Author: Denise M. Colby
June 7, 2019 by Denise M. Colby in category Apples & Oranges by Marianne H. Donley, Featured Author of the Month tagged as Christian Historical Fiction, Denise M Colby, Marketing, Social Media, writing
Denise M. Colby loves to write words that encourage, enrich, and engage whether it’s in her blog, social media, magazine articles, or devotions. With over 20+ years’ experience in marketing, she enjoys using her skills to help other authors. She treasures the written word and the messages that can be conveyed when certain words are strung together. An avid journal writer, she usually can be found with a pen and notepad whenever she’s reading God’s word. Denise is writing her first novel, a Christian Historical Romance and can be found at www.denisemcolby.com
She’s a member of RWA, OCC/RWA, Faith, Hope & Love Chapter of RWA, ACFW (where she is a semi-finalist in the Genesis contest Historical Romance Category), OC Chapter of ACFW, and SoCal Christian Writers’ Conference (where she will be teaching two workshops in June – Brand and SEO Marketing for Your Website).
In addition to Denise’s column The Writing Journey on A Slice of Orange, you can read some of her magazine article here.
Denise M. Colby’s Books
0 0 Read more
