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UNEXPECTED NOVEL

February 5, 2024 by in category Pink Pad by Tracy Reed tagged as , , , ,

Tracy is out of town this month, so we are reposting one of her columns. Hope you enjoy it.

Tracy Reed | A Slice of OrangeI hope everyone had a wonderful holiday.

Let’s talk about unexpected stories.

I apologize if I’ve already told the story about my upcoming release, “UNEXPECTED LOVE.” My relationship with this story goes back several years. When I first became an Indie Writer, I had quite a few stories dancing around in my mind. I had this idea for a series about a woman and the many men in her life. More like all the men she’d married.

When I set out to write the series, the task seemed a little daunting. I don’t know about anyone else, but I easily get attached to my characters. But if I don’t feel a connection, it’s difficult for me to tell their story.

When I got the idea for this story, I imagined it as a five book series. I had all the husbands mapped out. However, when I started writing, it felt very forced. I was so overwhelmed trying to tell this woman’s story. I abandoned the series and thought I would tell it as a standalone. Summarizing each of the husbands and focusing on the one she really loved.

I picked up the pages I’d started, made a few changes, and set out to write. I liked where this story was going, but as I got more involved with the characters, the story changed. It was no longer a story about a bitter divorcee, but a liberated divorcee who finds love in an unexpected source, her ex-husband’s ex-best friend, who just happens to be her divorce attorney. That’s either a mouthful or a blurb.

The more involved I got with Fiona’s story, the more I liked her. But I also felt sorry for her. She’s a sweetheart, searching for her voice. In a nutshell, she married her college crush, who later deceived her. Once she decided to divorce him, she found her voice. I love her transition, although it’s not without its ups and downs. One of which is the change in her relationship with her attorney and her self-esteem.

Last year, when I set out to write twelve titles in a year, I had this title on the schedule as a short story. However, I didn’t think there was enough story for a book. So I resolved myself to make it a short story. I cleaned up the first chapter and started writing. But when I started writing, the story took a turn. It was no longer about Fiona and her husband, but Fiona and her attorney.

I continued writing, thinking I could tell the story in novella length. As I got closer to what would be maximum novella length, the characters kept talking. No matter how hard I fought to end the story, they kept talking, so I kept writing. I really enjoyed the direction the story was going. Then I wrote myself into a hole. Crap! I didn’t see a way out, so I introduced another character, thinking she would help me. Instead, she led me to a wall, and the only way around the wall was another character. Hold on, it gets better. When I introduced this character, he brought his own storyline in addition to tearing down the wall.

So here I was with a full-length novel. But here’s the kicker. When I introduced Fiona’s brother (aka “the wall”) into the mix, the story took another turn and led me to a place I never would have imagined being, “Cliffhanger Boulevard.”

Yep, my five book series originally titled, “My Five Husbands” was changed to a standalone novel. Then it got a title switch to “UNEXPECTED LOVE.” Then it became a short story, that grew into a novella that reverted to a full-length standalone, which is now book one in a new series. Talk about unexpected.

So what’s the lesson learned? Never throw out an idea. Instead, put it aside and, when the time is right, revisit it. You might be surprised what story you can tell.

See you next month.

Here’s a cover peek.

Tracy’s Books

THE GOOD GIRL PART FOUR

Buy now!
THE GOOD GIRL PART FOUR

THE GOOD GIRL PART FIVE

Buy now!
THE GOOD GIRL PART FIVE

THE GOOD GIRL Part Trois

Buy now!
THE GOOD GIRL Part Trois

THE FIX UP

Buy now!
THE FIX UP

A SOUTHERN GENTLEMAN

Buy now!
A SOUTHERN GENTLEMAN

MISS MATCH

Buy now!
MISS MATCH

THE GOOD GIRL PART DEUX

Buy now!
THE GOOD GIRL PART DEUX

WHAT MY FRIENDS NEED TO KNOW

Buy now!
WHAT MY FRIENDS NEED TO KNOW

WHAT MY FRIENDS DON’T KNOW

Buy now!
WHAT MY FRIENDS DON’T KNOW

GIRLFRIENDS & SECRETS

Buy now!
GIRLFRIENDS & SECRETS

DESPERATE DESIRE

Buy now!
DESPERATE DESIRE

INTENTIONAL CURSE

Buy now!
INTENTIONAL CURSE

GENERATIONAL CURSE

Buy now!
GENERATIONAL CURSE

UNEXPECTED LOVE

Buy now!
UNEXPECTED LOVE
GOD’S BOMBSHELL: LIVING A BEAUTIFUL SINGLE LIFE

LOVE NOTES

Buy now!
LOVE NOTES

FIRST ENCOUNTERS OF LOVE

Buy now!
FIRST ENCOUNTERS OF LOVE

THE GOOD GIRL PART ONE

Buy now!
THE GOOD GIRL PART ONE

THE NIGHT I FELL IN LOVE

Buy now!
THE NIGHT I FELL IN LOVE

THE FLING

Buy now!
THE FLING
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CONFERENCE PREP Part Four

December 5, 2023 by in category Pink Pad by Tracy Reed

Happy holidays. Let’s finish up this series with the sales.

This was my first mega signing and therefore I had no idea what to expect. It was also the inaugural Steamy Lit Conference and mega signing. No one really knew what to expect. This was a huge event. Think Book Bonanza but slightly smaller and you will have an idea of what this event was like. 

On a side note the energy was amazing. If you ever get the opportunity to attend as either a signing author or reader, go. It was fun being amongst like minded people who understand your love of books.

I don’t think any of the authors knew what to expect sales wise from this conference. Prior to the event I asked God for an abundance of sales. Did I sell out? No. Did I earn back all of my expenses? No. Based on the size of the event, I really thought I would sell out. My expectations were wrong, because I’m a relative unknown author. The sales I received were mostly from new to me readers which is very good. I am very grateful for the sales I made because I have new readers I don’t think I would have gotten if it hadn’t been for this conference.

Did I discount my books?

How much to sell your books for at signings is always a tricky question. I did a lot of research from previous authors on this subject. I also stalked every pre-order I could find for event signing pricing. What price to sell your books for is something only you can answer. I chose not to discount my books and I’m glad I didn’t. I write a mix of large and small books. I felt I would be doing myself a disservice by discounting my books.

In speaking with some readers they informed me, they don’t expect to get discounts or freebies. They come to the conference prepared to spend money. I tried to find out how much they had spent, but I was politely told, “you don’t need to know that”. I learned if a reader is interested in your book, they will buy it no matter the price. If you have an exclusive hardcover or boxset and they like it…they will buy it. I saw readers buy VERY pricey exclusives and not blink. The readers I spoke to said, if they like a book or series, they’ll buy it in every iteration available. 

This leads to another area for future book signings….Exclusives. Since I’m doing SLC 2024, I’m already thinking about exclusives and hardcovers to take. Now that I know what readers expect, I better able to prepare. I’m also working on building my name recognition to increase my sales.

Was this event a financial failure?

No. This was the most profitable signing event for me. I also gained new subscribers, met some nice readers and sold some books. I got some valuable input from readers. I discovered some new authors to read, made some new friends, industry professionals and gained some publishing knowledge.  

Will I do a mega signing again?

Of course. I like meeting with new readers and I like doing signings. 

However, when it comes to signings, I am limiting the number of signings I do per year because it’s a lot of work and expensive. Ideally, I would like to do a signing a quarter. Two local and two out of town, but nothing is etched in stone. I could change my mind and sign up for more signings. 

I hope this series has been helpful. If I missed something or you have some signing tips, please share them.

See you next year when I recap my quest to increase my mailing list. 

Au revoir.

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CONFERENCE PREP Part Two

October 5, 2023 by in category Pink Pad by Tracy Reed tagged as , , ,

Happy Fall. Let’s get right into it. I am enjoying sharing with you what I learned about preparing for a book signing.

Picking up where I left off last month.

I got a sign.
I have been putting this off for quite a while. Side note, I had no idea how expensive signage could be. I really like my sign. Shout out to Office Depot. They hooked me up. It took approximately a week to get my retractable banner. Here again, I had questions. Should I use a book cover or an image that represented my brand. I chose the latter option.

Let me explain why I chose a generic image. Change. I like to change my covers every couple of years. If I’d gone with a cover, the sign would have a limited lifetime.

Back to the cost. There are a lot of banner/sign companies. However, I chose an Office Depot. They aren’t necessarily known for making signs. But they were my source for one reason…money. I had approximately $40 Office Depot rewards, plus I took advantage of a 25% sale. When I finished, my sign was less than than $40. It also included the stand, carrying case and free shopping. Advice, give Office Depot a try for some of your marketing materials.

Marketing Materials.
This is one of those areas where I was a little confused. There are so many paper options…bookmarks, postcards, stickers, business cards, etc. I like digital products, but, I love paper products more. I’m that person who still sends greeting cards, notes, uses a paper planner and makes paper lists. I also keep birthday cards. I look at paper products as part of my history. It brings a smile to my face when I come across a card or letter from a loved one. And I like to display artistic postcards from a brands I like.

When it came to my paper products I wanted to give the reader something they would want to keep. For me the only company to help me achieve my goal was Moo.com. I have been using Moo for quite a while. Their products and customer service are phenomenal.

Over the years, I’ve learned how to create items from their categories that work for me. In my lingerie business I offer a bra fitting guide which I printed on rack cards. The front has my logo and a bra graphic. The back are the instructions on how to find your bra size. I saw on their IG page how someone used a post card as a branded notecard. I copied that idea using some of my book covers.

Another reason I love Moo.com is Printfinity. Printfinity is the ability to load up to 50 different images on one side and another for the back. If you aren’t using Moo.com, Printfinity is reason enough to do so. Here’s what I did. I selected seven cover images and one with my tagline, for the front and my information on the back. Then I order 250 post cards. So here’s another cool thing about Moo…they give you paper options. For my postcards, I used the original paper, which for some printers is considered premium. Since I’ve been working with them for a while, I understand they are known for offering special pricing. I was under a time crunch, and took a chance hoping for a sale or special discount. I gave myself a deadline to place my order, sure enough a 25% discount popped up in my email. I jumped on it.

I also ordered a larger postcard and turned it into a church fan with some sticks from Amazon.

When it was said and done, I ordered all of my paper products from Moo.com. You may ask why didn’t I get traditional bookmarks? Simple…I wanted to stand out. I gave readers a card with all of my books. It also works as a shopping list.

FYI: Moo.com is good about replacing defective items without an additional cost to you.

I ordered swag that worked for my brand.
There are a sea of options when it comes to swag. I also know, the longer you shop the more confused you are likely to get. I ordered swag that was multi-purposeful for me. I know that sounds selfish, but I’m still looking at buttons that are five years old. And don’t get me started on paper swag vs. tchotchke. That debate alone will give you a headache.

When you attend a huge signing one of the goals is to stand out and gain the attention of the reader who doesn’t know you. When selecting swag I tried to stay within my brand. In the past, I tried buttons, stickers, magnets, bookmarks, free downloads and lip balm. Some were winners and some fell flat. There’s nothing wrong with those items, but some of them weren’t right for my brand. I used SLC to rid myself of a few sag items.

So what did I give away? In addition to the reading list card, I sprinkled the table with the left over buttons. (FYI, even after the signing, I still have buttons.) I ordered stickers and coasters from StickerMule.com. Of course I caught a sale. StickerMule.com is another source for great marketing products. I got 50 3” round stickers and round coasters for $19 each. Plus, I got 50 large poly mailers, which I used as shopping bags for $29.

Purchasing tip: Every Tuesday, StickerMule.com features a product at some insane price. And sometimes they run a surprise weekend deal.

The other thing I gave away, was an exclusive sampler. This sampler is only available at signings or when you order signed books direct from me. (I also gave away the ebook version to my mailing list.) I weighed the cost of the various swag options and this was cheaper. It also acts as an introduction to my library. How much was this freebie, using KDP $2.30. The look of delight on reader’s faces when they realized it was free with each purchase, confirmed I made the right choice.

I’m stopping here. I told you this was a long series of posts. I’ve included a 25% discount link for Moo.com if you want to try them (https://refer.moo.com/s/pinkduchess8).

Next month, I’ll share a few more tips on what I did and how you can prepare for your next book signings.

Tracy’s Books

THE GOOD GIRL PART FOUR

Buy now!
THE GOOD GIRL PART FOUR

THE GOOD GIRL PART FIVE

Buy now!
THE GOOD GIRL PART FIVE

THE GOOD GIRL Part Trois

Buy now!
THE GOOD GIRL Part Trois

THE FIX UP

Buy now!
THE FIX UP

A SOUTHERN GENTLEMAN

Buy now!
A SOUTHERN GENTLEMAN

MISS MATCH

Buy now!
MISS MATCH

THE GOOD GIRL PART DEUX

Buy now!
THE GOOD GIRL PART DEUX

WHAT MY FRIENDS NEED TO KNOW

Buy now!
WHAT MY FRIENDS NEED TO KNOW

WHAT MY FRIENDS DON’T KNOW

Buy now!
WHAT MY FRIENDS DON’T KNOW

GIRLFRIENDS & SECRETS

Buy now!
GIRLFRIENDS & SECRETS

DESPERATE DESIRE

Buy now!
DESPERATE DESIRE

INTENTIONAL CURSE

Buy now!
INTENTIONAL CURSE

GENERATIONAL CURSE

Buy now!
GENERATIONAL CURSE

UNEXPECTED LOVE

Buy now!
UNEXPECTED LOVE
GOD’S BOMBSHELL: LIVING A BEAUTIFUL SINGLE LIFE

LOVE NOTES

Buy now!
LOVE NOTES

FIRST ENCOUNTERS OF LOVE

Buy now!
FIRST ENCOUNTERS OF LOVE

THE GOOD GIRL PART ONE

Buy now!
THE GOOD GIRL PART ONE

THE NIGHT I FELL IN LOVE

Buy now!
THE NIGHT I FELL IN LOVE

THE FLING

Buy now!
THE FLING
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How To Create A Great Work Area for Inspiration

July 8, 2023 by in category Pink Pad by Tracy Reed, Writing tagged as , , , ,

I was stumped for something to write this month. I skimmed my computer for inspiration. I stumbled upon the blog tour for my first published book. I forgot about this tour. Side note, next December will mark ten years of indie publishing for me.

I found an interesting blog post I wanted to share.

How To Create an Inspiring Work Area…this is something I’ve been dealing with for a quite a while. I have attempted to set up my work area and each time I start, I get distracted. It’s not like I have a huge space. I converted a nook in my house. But there are few things I consider necessities to creating an inspiring space.

Here’s my list of Inspiring Work Space Necessities:

A good scented candle – Surround yourself in a nice calm, relaxing scent. It will clear your mind and free up the path for ideas.

Non-traditional office or desk accessories – use old candle holders for pens, paper and binder clips and rubber bands. Cover cardboard boxes in luxe wallpaper. Use small gift boxes for post it notes and scratch paper.

Colorful notebooks and binders – I buy generic notebooks and binders and then cover them in luxe wrapping paper or fabric swatches. I want everything to be coordinated and pretty.

Encouraging Quotes and Verses – Simply print out quotes or verses that are motivational to you and post them to the wall next to your computer. This way, when you feel a little overwhelmed, you can repeat your motivating words.

Water bottle or glass – This is crucial. I’m guilty of not drinking enough water. In an attempt to drink more, I bought a cool “BKr” water bottle. It’s glass and comes with a colorful rubber sleeve. Mine is the pink 16oz size. I keep it next to my computer. Sometimes, I’ll set the timer for every hour, reminding me to drink. You can do the same thing with a pretty glass.

Fancy coffee or tea cup – Like most writers, I start my day with coffee or tea. Whatever your preference, treat yourself to a fancy cup and saucer and place it on your desk. Drinking out of a fancy cup and saucer, makes reading your email a lot less painful. Not to mention, a great cup of coffee or tea is good for clearing out the mind clutter.

Music, Music, Music – I make playlists for my books. When I’m stuck, I head over to iTunes and hit a one of my playlists or I search for new artists that inspire or relax me.

Flowers – I have yet to incorporate this, but it’s on my list for this year. I want to pretty up my desk to the next level with my favorite fresh flowers.

In my new work space, I have a small bookcase with copies of my books, a few business books, fun accessories and a vintage desk chair. To make the space more relaxing to the eye, I covered the wall in black and white stripe wallpaper. I still need an over head.

I think once I get my work space completely decorated, I’ll be even more productive.

Some of Tracy’s Books

THE GOOD GIRL PART FOUR

Buy now!
THE GOOD GIRL PART FOUR

THE GOOD GIRL PART FIVE

Buy now!
THE GOOD GIRL PART FIVE

THE GOOD GIRL Part Trois

Buy now!
THE GOOD GIRL Part Trois

THE FIX UP

Buy now!
THE FIX UP

A SOUTHERN GENTLEMAN

Buy now!
A SOUTHERN GENTLEMAN

MISS MATCH

Buy now!
MISS MATCH

THE GOOD GIRL PART DEUX

Buy now!
THE GOOD GIRL PART DEUX

WHAT MY FRIENDS NEED TO KNOW

Buy now!
WHAT MY FRIENDS NEED TO KNOW

WHAT MY FRIENDS DON’T KNOW

Buy now!
WHAT MY FRIENDS DON’T KNOW

GIRLFRIENDS & SECRETS

Buy now!
GIRLFRIENDS & SECRETS

DESPERATE DESIRE

Buy now!
DESPERATE DESIRE

INTENTIONAL CURSE

Buy now!
INTENTIONAL CURSE

GENERATIONAL CURSE

Buy now!
GENERATIONAL CURSE

UNEXPECTED LOVE

Buy now!
UNEXPECTED LOVE
GOD’S BOMBSHELL: LIVING A BEAUTIFUL SINGLE LIFE

LOVE NOTES

Buy now!
LOVE NOTES

FIRST ENCOUNTERS OF LOVE

Buy now!
FIRST ENCOUNTERS OF LOVE

THE GOOD GIRL PART ONE

Buy now!
THE GOOD GIRL PART ONE

THE NIGHT I FELL IN LOVE

Buy now!
THE NIGHT I FELL IN LOVE

THE FLING

Buy now!
THE FLING
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Who’s On Your Team?

June 5, 2023 by in category Pink Pad by Tracy Reed tagged as , , ,

Hi, please forgive my post replay. I’m in the middle of edits. I selected this post because I’m beefing up my PA’s duties. I have come to the realization I need a little more help. Happy June.

Happy August. It’s hard to believe we are in the middle of summer. I’ll keep it brief.

I did something a little presumptive or not very smart. The past two years have been a lot different. Most of us probably didn’t stick to our writing schedules. In an attempt to get back on track this year, I set up three preorders. What was I thinking? Since I’m being transparent, I changed the release date on all three preorders.

I could expound on the many things that contributed to the changes, but I won’t. However, the reasons and changes opened my eyes to something…I needed help…a team.

I’ve been doing well with my intimate production team.…a proof reader (my mom) and an editor. After my last release, my editor and I amended our arrangement. This new arrangement left me in a lurch…she wasn’t exactly on board with the new tone of my books. I like working with her. She understood my stories and she spoke French, which I needed for my series,The Good Girl. However, now she stated she would prefer to only edit sweet, non-sexual content books. Occasionally, I write sweet books and will keep her for those projects.

I freaked out about having to replace my editor. After all, she was half of my team. After my last release, I reached out to a friend who helped me find another editor who is on board with my writing style.

The other thing I realized was I was writing up to the deadline and trying to fit marketing in between craft and graphic design. I booked a few Facebook and BookBub ads. I also booked some newsletter swaps. However, I knew I could do more.

The past several years, I’ve heard other writers talk about their PAs. I longed for a PA, but figured that wasn’t in my budget just yet. But during lockdown, it seemed like more and more writers were talking about their PAs and how helpful they were. Pre-lockdown I reached out to a few PAs and felt as amazing as it sounded to have one, at that time it wasn’t an expense I was ready to take on.

Fast forward to lockdown and an author business workshop and a business book…”We Should All Be Millionaires”…by Rachel Rodgers, I realized not having help was costing me money.

I reached out and asked what an author PA did. I was ignorant. I thought all PAs did was schedule FB parties, newsletter swaps, send out prizes and organize ARC teams. I apologize to every PA out there because I was unaware of the value a good PA offers. I also think one of the issues I had with using a PA was control. I like to or rather I’m use to doing pretty much everything myself. I do my own covers, promotional graphics and ad graphics. I write my own newsletters and social media posts. I have an editor, a proof reader and a couple of beta readers.

If I was going to do this, I needed to know what a PA could do for me. Imagine my shock when I saw the list of things a PA could do that weren’t even on my list…book formatting, managing my social media and GoodReads page, update mailing list, arrange promotions and giveaways. I was intrigued.

I reached out to one of my FB groups for feedback and referrals. However, my friend A.M. Roark hit me up and recommended her PA…Praise Ikeme. We chatted and about an hour later, I knew she would be a good fit for me. I told Praise I wanted to take things slow and once I’ve come to grips with letting go of a few tasks, I’ll hand them off to her.

My dip into the PA water has been very good. I have my PA working with me on newsletter swaps. Within the first twenty-four hours of our arrangement, she had my first two months of swaps scheduled. I like that she sends me reminders, verifies the links on my site for the books I’m swapping. She proofs my newsletter and sends me reminders at the beginning of Newsletter Week.

I have to admit, I wasn’t very consistent when it came to sending out my newsletter. Since hiring my PA, I have a newsletter schedule…twice a month…which I’ve been sticking to. I also use the newsletter copy as blog copy. Thanks to my PA, I’m blogging again…something I hadn’t done in quite a while.

Now my team consists of three people…a proof reader, an editor and a PA. I’m excited and look forward to expanding my team when the time comes.

If you’re looking for a PA, I recommend Praise Ikeme (praiseikeme@gmail.com).

Who’s on your team?
Next month I’ll do a goals update.
Enjoy your summer and happy writing and reading.

Tracy

THE GOOD GIRL PART FOUR

Buy now!
THE GOOD GIRL PART FOUR

THE GOOD GIRL PART FIVE

Buy now!
THE GOOD GIRL PART FIVE

THE GOOD GIRL Part Trois

Buy now!
THE GOOD GIRL Part Trois

THE FIX UP

Buy now!
THE FIX UP

A SOUTHERN GENTLEMAN

Buy now!
A SOUTHERN GENTLEMAN

MISS MATCH

Buy now!
MISS MATCH

THE GOOD GIRL PART DEUX

Buy now!
THE GOOD GIRL PART DEUX

WHAT MY FRIENDS NEED TO KNOW

Buy now!
WHAT MY FRIENDS NEED TO KNOW

WHAT MY FRIENDS DON’T KNOW

Buy now!
WHAT MY FRIENDS DON’T KNOW

GIRLFRIENDS & SECRETS

Buy now!
GIRLFRIENDS & SECRETS

DESPERATE DESIRE

Buy now!
DESPERATE DESIRE

INTENTIONAL CURSE

Buy now!
INTENTIONAL CURSE

GENERATIONAL CURSE

Buy now!
GENERATIONAL CURSE

UNEXPECTED LOVE

Buy now!
UNEXPECTED LOVE
GOD’S BOMBSHELL: LIVING A BEAUTIFUL SINGLE LIFE

LOVE NOTES

Buy now!
LOVE NOTES

FIRST ENCOUNTERS OF LOVE

Buy now!
FIRST ENCOUNTERS OF LOVE

THE GOOD GIRL PART ONE

Buy now!
THE GOOD GIRL PART ONE

THE NIGHT I FELL IN LOVE

Buy now!
THE NIGHT I FELL IN LOVE

THE FLING

Buy now!
THE FLING
0 0 Read more

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