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The Brand Challenge; Adding Book Pages To Your Website

May 12, 2023 by Denise M. Colby in category The Writing Journey by Denise Colby tagged as Denise M. Colby, Marketing for Authors, The Brand Challenge, website marketing

I talked about a brand challenge a few months back to encourage you to try something new on your website to help you build content and SEO to support your brand. In this post I’m going to dive deeper with my suggestion to add book pages to your website.

First, were you able to do anything on the list from the first brand challenge? I’d love to hear about it. Let me know in the comments below.

Whether you did or did not, let’s try again!

It doesn’t have to be a lot of something, just one thing. Sort of like taking a small bite of the elephant. You don’t need to eat the entire elephant at one time. Many successful websites were not built in one month. They started somewhere first. Then changed or added pages or content later.

Last post, I gave generalized ideas, including adding book pages on your website. For this post, I’m going to expand on this idea.

What type of book pages do you have on your website?

Similar to a blog post, having a page that is focused on one main idea, allows you to use it as a link in other content. This isn’t usually something we think about when building our website pages. Deep linking is adding links that direct the reader to a specific page, not just the front page of your website. The faster they click to the content they want, the happier they will be.

Ideas for pages on your website include a series book page and individual book pages on each book you publish. You can add where to buy for that specific book on the page, but there’s so much other content that can be connected to these pages.

Where to deep-link your book and series pages for brand building

Create a social media post or a blog post on any of the content below and include a direct link to the book or series page it represents.

Make your characters come alive by talking about them outside of the story.
Blog post or social media posts about the animals in your book (I have a rooster named Bert)
Blog post or social media posts for your characters occupation
Blog post or social media posts for the area or location in your stories (the one-room schoolhouse that was the inspiration to my story)

You can also add some of this content onto the book page itself to give additional context for your readers who choose to want to know more. It’s a way to connect with your readers or potential readers besides just the book.

Another option is to share research gathered for your stories. This could include research you weren’t able to add to your book but you’d like to share. Such when I learned about the first school-teacher who was trained from the school my heroine came from. So I wrote a blog post titled Harriet Bishop, First Public School Teacher in 1847

Frequent small steps add up over time

I know branding and dealing with your website can be challenging, I hope some of these ideas spark something for you to work with. Remember, your content doesn’t have to be perfect. It can even be something you decide to change later on.

I encourage you to do one thing on this list above to help build your brand. It may not seem much. It may seem overwhelming, or underwhelming. But if you do one thing this month, and then another thing next month. Pretty soon, you’ll have many months of blog posts and content that you didn’t have before.

Sometimes we feel this urgency to hurry up that adds extra stress we don’t need as we are busy writing our next book. I’m hoping these ideas help propel you forward in your Author career.

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The Real Truth behind my upcoming Paris WW2 novel ‘SISTERS AT WAR’ by Jina Bacarr

May 11, 2023 by Jina Bacarr in category Jina’s Book Chat, Writing tagged as #MeToo

my gorgeous cover for ‘Sisters at War’ up for pre-order on Amazon

I never would have predicted when I sent my editor my latest novel SISTERS AT WAR on Tuesday (my heroine is a victim of sexual violence in Paris during WW2), that fellow writer E. Jean Carroll would win her sexual abuse and defamation case in Federal Court on the same day.

Bravo to E. Jean for her courage and fortitude in pursuing justice for women everywhere. I remember when we crossed paths back in the day. She was vivacious, charming, and gracious, taking time to give advice to this young writer. (I saved her business card… I’ve got it somewhere.)

And in our writing careers, we both faced unwanted sexual advances from men in power.

Let me explain.

I’ve had several experiences that formed me as a young woman… unfortunately, some were unpleasant sexual encounters and like so many women of my generation, I kept silent.

Until now.

What happened to me formed the character of my heroine in SISTERS AT WAR who is raped and assaulted by an SS officer and the effect it has on her and her sister. Guilt, damage to her self-esteem, loss of confidence, and a rift between the two sisters when she believes her to be a collaborator. I’ve done some hard thinking about whether or not to discuss the events in my life that still give me chills. To give credence to my heroine, I feel I owe it to my readers to let them know I speak from experience.

In this first post, we’ll go back in time to my early writing days. I had a few breaks in the biz and wrote scripts for various shows from children’s to daytime TV and dialogue for primetime TV. I worked with some great male writers who respected me… and my work. I have forty-three TV and cable writing credits. And three produced one-act plays in Malibu.

Then I interviewed for my dream job: assistant producer. I went for the interview and it went well… until the company executive groped my breasts. I was shocked. I ran straight to the agent who sent me for the interview and told her what happened. The agent told me to ignore it and take the job. (This was before the ‘Me Too’ movement.’

Oh, my…

I said no. Then the exec called me and to his credit, he apologized and offered me the job, assuring me it wouldn’t happen a second time. Still, I didn’t feel good about the situation, that my worth as a woman and as a writer was devalued.

Again, I said no.

To this day, I wonder what would have happened if I’d ‘looked the other way’ and taken the job, but I couldn’t live with myself if I did. In the end, I walked away with my dignity intact.

And that’s more important to me than any showbiz ‘break’.

In the months leading up to the September 25^th release date of SISTERS AT WAR, I will discuss sexual assault encounters that I experienced in Paris, Italy, and Copenhagen… and a two-part account about the night I was kidnapped and assaulted when I was in graduate school.

Yes, the details remain vivid. Because you don’t forget.

Thank you for listening.

Jina

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Catching up

May 10, 2023 by Tari Jewett in category Charmed Writer by Tari Lynn Jewett, Writing tagged as catching up

You may have noticed…or not, that I’ve been somewhat absent this year. It’s been a year of dramatic change, which isn’t over yet, and we’re now ten months into our year of Milo. Milo being our two-year-old grandson, that we unexpectedly stayed in California to spend time with. You should know that every time I say his name, or write it, I smile. Yes, I’m smiling now.

I thought I’d get at least some writing done this year, you know, in the early morning hours, or maybe late at night, like I did when our three boys were young, but it hasn’t worked like. Well, I did write one short story #DumpsterFireLove, while recovering from my tummy tuck (yes, I did this) in October, and Love & Mud Puddles, a Christmas romcom, was released in November, but beyond that, while my intentions were good, these months have truly been all about Milo (smiling). And nothing could have made me happier.

***So what if it’s raining, it’s time to go to the park!***

And nothing could have been better for me!

Writer’s can’t just sit behind their desk conjuring words out of thin air, we have to experience life in order to write about it. Spending time with a toddler again, seeing his sense of wonder at every new thing…which is nearly everything, because, well, he’s two, has brought back my own sense of wonder. His joy when he sees purple flowers, a big yellow school bus, or a pinecone has reminded me to see the things that are right in front of me, and his little arms around my neck, nose kisses, and sweet pats on the back have softened my heart, and reminded me what the world should be. What I want it to be for him.

I’ve had new experiences apart from Milo (smiling). Preparing for a move to what feels like a whole new world, the Arizona desert, a personal transformation that is not yet complete, and a year of living in an apartment…which I had only done for one year previously, the year I was eighteen.

Our little house on the prairie. — ***Our little house on the prairie***

My last day taking care of Milo, at least regularly, will be May 25^th. I’ll be having one more surgery, (two knee replacements and a tummy tuck over the last 3 years so far) one I’ve wanted for a long time, then after recovery, Hunky Hubby will be retiring, and we’ll be off to Arizona where I’ll be settling into a new life, writing, and living for video chats and occasional visits with Milo (teary eyed smiling).

What will I be writing? I plan on finishing…at long last…my 1920’s novel, and maybe writing a little Route 66 romcom series. In the meantime, I’m treasuring these last days with Milo, purple flowers and pinecones (we collect them).

Would love to catch up with all of you! What have I missed this year? Tell me in the comments…or message me!

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What Do I Do with AI? by Kitty Bucholtz

May 9, 2023 by Kitty Bucholtz in category It's Worth It by Kitty Bucholtz, Writing tagged as artificial intelligence, brainstorming, Kitty Bucholtz, poetry, songs, writing tools

Artificial Intelligence (AI) has been on our radar for years, and on our fiction radar for decades. But since OpenAI opened its doors for anyone and everyone to try out ChatGPT six months ago, it seems AI has exploded across the world and across industries.

If you haven’t played with it yet, you might be wondering — what can an author do with it anyway? (Besides ask it to write a book for you, which would actually take about as much work as writing it yourself to come up with something really good and not generic-sounding.) Turns out, there are lots of things.

Back cover copy — My husband’s first book just released (yay!) and he used ChatGPT to help him write better back cover copy. He entered what he’d written himself and then asked for help to make it stronger.
Your book description on the sales page — Same guy, same book. He then asked the AI to read the book descriptions of a couple competitive authors on Amazon and rewrite his book description to sound more like the ones on those sales pages.
Brainstorming plot holes and writer’s block — I used ChatGPT to find out what a lawyer (the hero in my current chick lit) might do in this or that situation. I asked it to give me three ideas of what might happen after this or that event. I asked it for ten more ideas, then I asked for more details on one of them. Suddenly, my block was gone and I knew what I wanted to write next.
Fictional poetry or song lyrics — Since we can’t legally use more than a small number of words in poetry and songs (it’s easier for me to just say “we can’t use it” and be done with it), what can you do if you’re not a poet? Give ChatGPT some guidelines and ask it to write x lines of poetry for you in this or that style. Voila!
Actual poetry to give to someone — Say, in your spouse’s anniversary card! John and I just celebrated our 33rd wedding anniversary a few days ago and I was gobsmacked at the short but lovely poem he’d written inside. I asked him if he’d written it or just found someone’s poem and written it in. When he paused, not answering either way, I started laughing. “Did you use ChatGPT?!” He looked away, trying to hide a smile. “Maybe a little. But then *I* made it better!”

The free version of ChatGPT can do a lot, but don’t expect it to “get it right” on the first try. You need to understand how to ask it questions to get the best answers. And you need to know enough about the topic to know when it got something a little (or a lot) wrong, or when its answer is just too generic to be useful. The newer paid version is already miles ahead of the free one, but you still need to understand how to ask your questions.

I’m going to be showing my group coaching clients how to use the free ChatGPT for brainstorming, how it’s different from “Googling” something, and the specific and helpful ways it can make your writing life easier. And more fun!

If you’ve used it, what do you feel it has done well or poorly? If you haven’t used it, what makes you want to try it or makes you shy away from it?

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Alina K. Field May Featured Author

May 8, 2023 by Alina K. Field in category Featured Author, Featured Author of the Month tagged as Alina K. Field, Featured Author of the Month, Regency Romances

Award winning author Alina K. Field earned a Bachelor of Arts Degree in English and German literature, but her true passion is the much happier world of romance fiction. Though her roots are in the Midwest, after six very, very, very cold years in Chicago, she moved to Southern California where she shares a midcentury home with two furry four-legged girls and keeps a dependable stash of lollipops for the munchkins in her life.

She is the author of several Regency romances, including the 2014 Book Buyer’s Best winner, Rosalyn’s Ring. She is hard at work on her next series of Regency romances, but loves to hear from readers!