What Are You Doing During the Quarantine?
Happy May and happy Mother’s Day to all the mothers.
I have to be one of the few people not too upset about being on quarantine. I work from home so this isn’t that different from my everyday routine, except I can’t go to the gym, the salon or church. I sympathize and pray for everyone who has been infected or lost someone.
Before you virtually yell at me, or gather ten or less people to come and beat me up, step back, take a deep breath and look at the gift you’ve been given.
How many times have you said if I had a little more time, I could get this done. Or, I need to finish my book, but I’ve got a presentation I need to get done for my other job. Or maybe you’ve always wanted to write a book, but never had the time. This is your time.
Did you know if you had committed to writing 2000 words a day for the past six weeks, you’d have enough for a book? Or two novellas? If you continued writing until the lock in was lifted, you could have two books and possibly a novella or short story. Enough inventory to launch your writing career or if you’re already published…a new series.
I hear a lot of people complaining about being locked in and what they miss. This is such an amazing time.
During the lock-in, I finished a book and started another. I’ve updated my writing and marketing plans. I’ve been testing Facebook ads. This has also allowed me a chance to try some newsletter vendors I’ve never used before.
Don’t waste this time complaining or thinking you can do it later. There are quite a few businesses offering freebies or discounts to new customers. I tried a newsletter I had been wanting to try. I liked the results and will definitely be using them in the future.
When we went on quarantine, it effected both of my businesses. I don’t know about anyone else, but I really expected a huge spike in book sales because people were home. However, I failed to consider my readership. Quite a few of them have children which meant their free time was now being used for home schooling, not pleasure reading. So what was I going to do?
I really wanted to freak out, but I changed my attitude. I was in the process of finishing a book I wanted to in May. However, I didn’t finish it until last week, which means the release date needed to be pushed back.
Looking at what’s happening in the world and to my sales right now, I’m considering a different launch strategy. Possibly pushing the release back to late fall. If I do that, I would have the next in the series complete and release the books back to back. I never would have considered that strategy if it hadn’t been for this life break.
I have also been looking at additional revenue streams. I love print books. Especially hardcover. During this time, I’ve been researching other versions of my books…hardcover, limited edition and audio.
Here are some things you can do during the shut in.
Re-stock print book inventory
Order new marketing materials
Book future ads
Set up some pre-orders
Recommend Books on BookBub
Update a series
Write a novella or short story
Listen to writing Podcast or You Tube shows
Check out what other writers are doing
Support your fellow writers
Create additional revenue streams
Bottom line, concentrate on how to turn this negative into a positive. Don’t waste this time. Look at it as a set up for 2021.
Stay safe and wise.
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